Euclove Clean
Natural Laundry Detergent for Sensitive Skin – Euclove
Natural Laundry Detergent for Sensitive Skin – Euclove
Couldn't load pickup availability
Share
You finally get soft, truly clean, fresh‑smelling laundry without the itches, residue or harsh chemicals. Just naturally powerful washing that’s gentle enough for your sensitive skin and your whole family.
From kids' muddy clothes to piles of towels and delicate fabrics, this non-toxic laundry detergent handles it all without compromise.
We asked ourselves – how do we formulate a laundry wash that performs as well as synthetic chemical- based detergents, while staying as safe for families and our planet? After a year of testing, we nailed a 2x formula that's tough on dirt, healthier for your family, better for our planet, and true to Euclove's promise of clean living for you, for the planet, for the future.
Safe around kids and pets, Aussie-made – it's the eco-friendly, non-toxic switch your laundry routine deserves.
Cleans as well as supermarket chemical detergents, removes dirt build up without the synthetic chemicals.
A natural laundry wash that performs as well as traditional chemical detergents at a similar price.
| Brand | Price per Wash |
| Euclove |
68¢ for 500ml, 25 washes 56¢ for 1L, 50 washes 50¢ for 5L, 250 washes |
| OMO Euclove is cheaper! |
75¢ (RRP: $30 for 2L, 40 washes) |
| Radiant Advanced | 55¢ (RRP: $22 for 1.8L, 40 washes) |
| Cold Power | 60¢ (RRP: $24 for 2L, 40 washes) |
| Prices at major supermarket chains at full price on 26 Feb 2026 | |
Unique blend of Pink Grapefruit and Bergamot essential oils removes common body odours naturally without the need for hormone disrupting synthetic chemicals commonly found in everyday detergents.
We avoid harsh chemicals that can trigger skin irritation like sulphates, phosphates, parabens, dyes, and artificial fragrances.
A little goes a long way with this high efficiency formula. 4-5 pumps for a regular load is all you need.
Contains a unique blend of pure essential oils traditionally used to help fight bacteria and germs.
Plant enzymes eliminate dirt and build-up without dulling colours.
A unique blend of pure essentials like Australian Eucalyptus, Grapefruit, Lavender and Bergamot essential oils.
Versatile and suitable for use with top or front-loading washing machines both for hot and cold washes.
Natural, non-toxic ingredients that are safe to use with septic and grey water systems.
The products are made from natural, plant-based ingredients that are safe to use for the whole family, pets included!
Rinses off completely without leaving any residue that might irritate sensitive skin.
Why Avoid Chemical-Based Laundry Detergents?
❌ Skin Irritation and Allergies – Synthetic chemicals can cause itching, redness, and rashes.
❌ Eczema Flare-Ups – Harsh detergents strip natural oils, worsening dryness.
❌ Toxic Exposure – Many contain formaldehyde, phthalates, and SLS, linked to health risks.
🌿Switch to Euclove's natural laundry detergent - suitable for sensitive skin and cleaner, healthier for the whole family!
Our natural laundry detergent is suitable for sensitive skin and free of harsh synthetic chemical ingredients that make skin conditions like eczema and allergies worse.
(Please note that all orders of 500ml bottle will include a pump.)
Key Benefits
- Tough On Dirt
- Suitable For Sensitivities
- Enzyme Based Concentrate
- Made In Australia
Featured Ingredients
- Plant based enzymes — Protease and amylase enzymes are highly beneficial in laundry detergents due to their specific stain-targeting abilities. Proteases excel at breaking down protein-based stains like blood, grass, and food residues, while amylases effectively tackle starch-based stains from foods such as pasta, potatoes, and sauces.
- Coco Glucoside — A fantastic and natural detergent that is gentle yet effective at cleaning. Derived from coconut oil and sugars, it's a natural, biodegradable surfactant that excels at lifting dirt and grease without harsh chemicals. Its mildness makes it suitable for sensitive skin and baby clothes, and it contributes to a good foaming action, enhancing the cleaning process.
- Sodium Olefin Sulfonate — Sodium Olefin Sulfonate is a mild, biodegradable ingredient that is crucial in dealing with water hardness to produce consistent cleaning results in every wash. It is also an effective surfactant, meaning it excels at lifting dirt and grease from fabrics. It generates a rich, stable foam, which aids in the cleaning process.
- Eucalyptus essential oil — Eucalyptus essential oil is known for its natural cleansing and deodorizing properties. Its potent antimicrobial effects help to eliminate bacteria and odors, leaving clothes feeling fresh and clean. The oil's invigorating scent provides a natural, refreshing fragrance, offering an alternative to harsh chemical perfumes.
- Pink Grapefruit essential oil — Pink Grapefruit essential oil helps to neutralize odors, leaving clothes smelling clean and vibrant. Additionally, grapefruit essential oil possesses natural antibacterial properties, which can contribute to a more thorough cleaning.
- Neroli essential oil — Has a beautifully fresh, sweet, and slightly citrusy aroma to laundry, transforming the chore into a more pleasant experience. Beyond its delightful scent, neroli oil is considered to have natural antibacterial properties. Its delicate floral fragrance is also known for its calming effects, potentially adding a touch of aromatherapy to your freshly laundered items.
Ingredients
As label readers ourselves, ingredient transparency is very important to us. So, here's our full list of ingredients.
- Protease and amylase enzymes for their powerful dirt lifting abilities
- Coco Glucoside to lift dirt and grease without harsh chemicals
- Traditional liquid soap made with Olive oil for its cleansing properties
- Sodium Olefin Sulfonate & Potassium Citrate to improve performance with hard water
- Neroli essential oil for its natural antibacterial properties
- Bergamot essential oil to help neutralise odours
- Eucalyptus essential oil from New South Wales, Australia for its antibacterial properties
- Pink Grapefruit essential oil to help neutralise odors
- Lavender essential oil from France for its calming aromatherapy properties
- Purified water & biodegradable preservation system to keep the product shelf stable
How to Use
Suitable for use with hot and cold water on both top, front loading and high efficiency machines.
Add 5-9 pump depending on the load size s to the detergent compartment of your washing machine.
Regular Load: 4-5 pumps (16-20 ml)
Heavy Load: 8-9 pumps (32-36 ml)
Here's an easy to use guide from our formulation chemist to help you get the best results.
Delicate fabrics (silk, wool etc), Bright, dark colors and lightly soiled clothes: Wash in cold water (around 20-30°C/68-86°F)
Why? To prevent fading and to save on energy costs, minimise shrinking and fading
Everyday clothes, moderately soiled items, synthetic fabrics: Wash in warm water (around 30-40°C/86-104°F)
Why? A good balance between cleaning effectiveness and protecting fabrics.
Whites, Heavily soiled items (towels, bedding, work clothes), removing germs and bacteria: Wash in hot water (60°C/140°F or higher)
Why? Deep cleans and sanitizes.
Always read and follow clothing label instructions: Always check the care label on your garments for specific washing instructions.
Washing in cold water can significantly reduce energy costs & consumption.
FAQs
Is it more expensive than supermarket brands?
Euclove laundry wash costs $0.56 per load vs Omo or Dynamo which cost on average $0.73 at full price and $0.52 when on sale (calculated based on prices as of 26 Feb 2026 at major supermarkets).
Does it clean as effectively as conventional ones?
Yes, high-quality natural detergents can be just as effective. We utilize plant-derived surfactants and enzymes to break down dirt and remove odours.
My kids have sensitive skin, is this suitable?
Our laundry wash is free from harsh chemicals, synthetic fragrances and dyes which are often known to irritate sensitive skin and trigger allergic reactions for those with eczema and sensitive skin.
Does it remove tough stains?
Yes, but pretreating stubborn stains is often necessary, even with conventional detergents. You can use our laundry wash to pre-treat the stained spot for best results.
Will it work in cold water?
Yes, we recommend using cold water (around 20-30°C) especially for delicate fabric, bright or dark colours.
How much do I use?
A little goes a long way and most people use too much. We suggest using 3-4 pumps on a regular load and 7-8 pumps on a large load.
